Working with Crystal was such a gift. Her background is unlike anyone else in the dog-behavior space—a blend of Earth & Environmental Sciences, public service, and years spent helping communities learn, grow, and connect. Her journey into canine behavior began with her own deeply traumatized rescue dog, and that experience shaped her commitment to trauma-informed, science-based care. Today, she’s the creator of two standout programs in Western New York—Fearful Dog and Canine Social Cues—and continues to support dogs and their guardians in building trust, communication, and confidence.
For this project, I redesigned her homepage on Wix to give her the clear, welcoming, and professional online presence her incredible work deserves. Using Wix and Canva, we refreshed her branding, refined her messaging, and crafted a homepage that speaks directly to the heart of her mission—supporting dogs and humans through compassion, understanding, and evidence-based techniques.
What I loved most about working with Crystal was her depth of care—not just for animals, but for the people connected to them. Every piece of content we created was rooted in empathy, clarity, and intention. Helping her transform her digital space so she can reach and support even more families was truly an honor.